Happy customers page
A dedicated /pages/reviews page that shows reviews across your whole catalog
The happy customers page is a dedicated page on your store that shows every approved review across your whole catalog. It's a "wall of love" that you can link to from your nav menu, footer, or marketing campaigns. Strong stores use it as proof when running paid ads.
Creating the page
In Shopify admin:
- Go to Online Store > Pages > Add page
- Title it something like Reviews or What our customers say
- Save the page (the body can stay empty)
- The page is now reachable at
/pages/reviews(or whatever URL you picked)
Adding the block
In the theme editor:
- Open the new page from the page dropdown at the top
- Click Add section and pick the page template (usually called "Page" or "Default page")
- Click Add block in that section and choose Happy Customers from the Apps list
- Save
What customers see
- Every approved, published review across all products (newest first)
- Photos, ratings, author names, verified-purchase badges
- Pagination so the page stays fast
Linking to the page
Add a link in your main nav:
- Online Store > Navigation > Main menu
- Add a menu item — name it something like Reviews and link to your new page
- Save
You can also link to the page from email campaigns, Instagram bio, paid ads, or product page descriptions to drive shoppers to social proof.