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SEO Settings

404 tracking, automatic re-audits and AI writing preferences

SEO Turbo's own settings are in the SEO Turbo section of the app's Settings page.

Track pages visitors cannot find

When this is on, the app embed reports pages visitors land on that don't exist (404s), so you can redirect them from Broken links. Only the missing address is stored, never anything about the visitor. It's on by default. See Visitor 404 Tracking.

Re-audit automatically

When this is on, SEO Turbo runs the content audit, the broken link scan and the AI discovery check again on its own:

  • Weekly on the Free plan
  • Daily on every paid plan

Rescan when a product or collection changes (Pro and up)

On the Pro plan and up, SEO Turbo also re-scores a product or collection as soon as you edit it in Shopify, so scores stay current between audits. This happens automatically; there's nothing to switch on.

Brand voice for AI rewrites

A few words on how your store sounds, for example "Warm, playful, no jargon". The AI uses this tone when it writes titles and descriptions.

Keywords to rank for

A comma-separated list of search terms, for example "organic cotton, baby clothes". The AI uses them only where they fit the page, so you won't get keyword-stuffed titles.

Click Save when you're done. Your current plan is shown at the bottom of the section.