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Plans and Pricing

What Free, Growth, Pro and Plus include and their limits

SEO Turbo has a free plan and three paid plans. Every plan includes the content audit, AI rewrites, broken link monitoring with redirects, core schema and the AI discovery check. Paid plans raise the limits and unlock more features. All paid plans come with a 14-day free trial.

Plans at a glance

  • Free - $0
  • Growth - $9.99/month
  • Pro - $24.99/month
  • Plus - $49.99/month

Limits

  • Items audited - Free 150, Growth 2,000, Pro 20,000, Plus unlimited
  • AI rewrites per month - Free 25, Growth 300, Pro 1,500, Plus 6,000
  • Links checked per scan - Free 250, Growth 2,500, Pro 20,000, Plus 50,000
  • Redirects per month - Free 25, unlimited on every paid plan

When your store has more items than your plan audits, SEO Turbo audits the most recent ones. The AI rewrite and redirect allowances reset at the start of each calendar month.

What each plan includes

  • Free - content audit and SEO scores, AI rewrites, broken link scan, visitor 404 tracking, redirects, Product, Organization, Breadcrumbs and Website schema, AI discovery check, weekly automatic re-audit
  • Growth - everything in Free, plus bulk AI rewrite and apply, Theme review, the llms.txt generator, AI crawler rules for robots.txt, Collection, Blog post and Site search box schema, and a daily automatic re-audit
  • Pro - everything in Growth, plus FAQ, Local business and Return policy schema, the FAQ block, checks for links to other websites and images, and a rescan whenever a product or collection changes
  • Plus - everything in Pro, plus Custom JSON-LD and unlimited items audited

Every plan gets the app in all its languages.

Locked features

Features that aren't in your plan stay visible in the app. They show a badge with the plan that unlocks them, for example Growth plan, and an Upgrade button that takes you to Shopify's plan page.

Changing plans

To upgrade or downgrade, go to Settings > Billing. Shopify handles the subscription and the charge appears on your Shopify bill.

After a downgrade, schema types that aren't in your new plan stop appearing on your storefront automatically. You don't need to change your theme. Your choices are kept, so if you upgrade again, those types come back the way you left them.