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Dashboard Overview

What the numbers on the home page mean and where each one leads

The SEO Turbo home page tells you whether your store's SEO is in good shape and what to fix next. It fills in after your first content audit. Every number links straight to the list behind it.

The four numbers

  • Average SEO score - the average score of every item audited, out of 100. Click it to open SEO content.
  • Need attention - how many items score below 70, out of the total audited. Click it to see the lowest scores first.
  • Open broken links - broken links that haven't been redirected or ignored yet. Click it to open Broken links.
  • AI rewrites left this month - how many AI rewrites your plan still has this month, out of the monthly allowance.

Banners

  • AI suggestions waiting for review - AI has written titles and descriptions that you haven't applied yet. Click Review suggestions to go through them.
  • Visitors hit missing pages - real shoppers landed on pages that don't exist. Click Fix broken links to redirect them before you lose more traffic.

Most common issues

This list shows the five issues found most often across your store, with how many items have each one. Fixing one of them usually lifts many scores at once. Fix the lowest scores first opens the items that need the most work. SEO Scores and Issues explains every issue.

Audits

This list shows each of the four audits and when it last ran:

  • Content audit - scores your products, collections, pages and blog posts
  • Broken link scan - checks the links on your store
  • Theme review - checks your theme's code and pages (Growth and up)
  • AI discovery check - checks what AI assistants and crawlers can read

Click an audit to open its page and run it again. Your current plan is shown below the list.

Finding your way around

The app menu in the Shopify admin has one page for each area: SEO content, Broken links, Schema, AI discovery, Theme review and Settings.