FAQ Block

The FAQ (SEO Turbo) block adds a visible list of questions and answers to any page, with matching FAQ structured data. It's part of the Pro plan and up.

Why the questions must be visible

Google only accepts FAQ structured data when the same questions and answers are visible on the page. That's why SEO Turbo uses a block you place on the page, rather than adding FAQ markup behind the scenes.

Adding the block

1. Make sure FAQ is turned on in the Schema page in SEO Turbo.
2. In Shopify, go to Online Store > Themes and click Customize on your live theme.
3. Open the page template where you want the FAQ, for example a product page or your FAQ page.
4. Click Add block or Add section, then choose FAQ (SEO Turbo) under Apps.
5. Enter an optional heading and up to six questions with their answers.
6. Click Save.

The setup guide on the SEO Turbo home page also has a step that opens the theme editor for you.

How it looks

Each question appears as a row that shoppers can click to open the answer. Only questions that have both a question and an answer are shown. The block uses your theme's fonts and colours.

If the block shows nothing

• Check that FAQ is on under Schema and click Save.
• Check your plan. On plans below Pro the block shows nothing on your storefront.
• Make sure at least one question has both a question and an answer.

See Structured Data Not Showing for more checks.