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Plans and limits

What the Free, Pro, Max and Ultra plans include, and how to change plan

Wishlists Updated November 11, 2026
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Use with AI

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Ready-made prompts

Fill in the parts in angle brackets, then paste into any assistant.

Step by step on your store

Read https://help.pasilobus.com/wishlist/plans-and-limits.md. Walk me through plans and limits in Wishlists for my store, step by step. My theme is <theme name> and I want <what you want to happen>.

Ask your own question

Read https://help.pasilobus.com/wishlist/plans-and-limits.md. Answer this about Wishlists on my store: <your question>.

Ask Shopify Sidekick

In your Shopify admin, ask Sidekick about Wishlists. It searches these guides.

Connect your AI to Pasilobus Early access

Our MCP server lets Claude, ChatGPT and other MCP clients use your Pasilobus apps. Any Pasilobus account can connect now: you sign in with it. Tools that change your store are marked as changes, so your assistant can ask you first.

https://cloud.pasilobus.com/mcp

In Claude Code, add it, then run /mcp to sign in:

claude mcp add --transport http pasilobus https://cloud.pasilobus.com/mcp

Install the CLI

npm install -g pasilobus

Run your apps from the terminal or a coding agent. These only read, so they are safe to try:

pasilobus wishlist funnel

Wishlist saves, removals, add-to-carts and checkouts for a period

pasilobus wishlist overview

Wishlist totals, today's activity and the week's most-saved products

pasilobus wishlist products

Most-wishlisted products, with saves, shoppers and add-to-carts

pasilobus apps lists your apps on the store; pasilobus <app> help lists what each app can do. How it works

On this page
  1. What each plan includes
  2. Prices
  3. Features your plan doesn't include
  4. Changing plan

Wishlists has four plans: Free, Pro, Max and Ultra. The storefront wishlist itself works on every plan, Free included. The paid plans add the emails, reports and wholesale tools built on top of it. Each plan includes everything in the plans below it.

What each plan includes

  • Free - The full storefront wishlist: the Wishlist Button on product pages, hearts on collection pages, the floating heart and the Wishlist Icon for your header, and the wishlist page. Guest wishlists, multiple lists, sharing, add to cart from a list, and Export CSV of every wishlist.
  • Pro - Everything in Free, plus customer emails for back in stock, low stock and wishlist follow-ups (reminders), and Reports (wishlist events and top products).
  • Max - Everything in Pro, plus price drop emails, gift registries and Google Analytics.
  • Ultra - Everything in Max, plus the B2B tools: order forms and CSV import for your buyers.

No plan limits how many shoppers, lists or saved items your store can have.

Prices

Paid plans start at $7.99 a month and are billed through Shopify. For each plan's current price, see the Wishlists listing on the Shopify App Store. Shopify's plan page also shows the price, and any free trial, before you approve a plan.

Features your plan doesn't include

A setting your plan doesn't include tells you which plan it needs, with an Upgrade link to Shopify's plan page. For example, Settings > B2B shows "Available on the Ultra plan and higher." on Free, Pro and Max, and its switches can't be turned on.

Customer emails follow the same rule. An email type your plan doesn't include is not sent, even if it was switched on before. Any that come due appear in Customer notifications as Throttled, with the reason. See Customer Notifications.

Changing plan

Go to Settings > Billing, or click Upgrade on any setting your plan doesn't include. Both open Shopify's plan page for the app, where you pick and approve the new plan.

If you move to a lower plan, your settings are kept. Features the new plan doesn't include stop working until you upgrade again: their emails stop, and Reports asks you to upgrade. Gift registries are the exception: a store that had registries turned on before keeps them.

Support

Talk to a person.

The people who build our apps answer support themselves. Email us, or send a request from your Pasilobus account, and a person replies, usually within one business day. There's no chat.