Click Analytics
Click analytics help you understand how your short links perform. Track clicks over time, identify top performers, and see where your traffic comes from.
Overview of Analytics Features
Short Links provides comprehensive click tracking on paid plans:
Click counting - Total clicks per link
Time-based trends - Clicks over days, weeks, months
Referrer tracking - Where clicks originate
Dashboard metrics - At-a-glance performance indicators
Individual link reports - Deep dive into any link
Analytics are automatically collected whenever someone clicks your short links—no additional setup required.
Click Metrics and Trends
Dashboard Metrics
The main dashboard shows key metrics:
Clicks Today - Today’s total vs yesterday (with trend indicator)
Clicks (7 Days) - Falls back to weekly view if no recent activity
Total Clicks - All-time clicks across all links
Trend badges show percentage change:
Green arrow up: increased clicks
Red arrow down: decreased clicks
Neutral: no significant change
Per-Link Clicks
Each link in your dashboard shows its total click count, helping you identify top performers at a glance.
Referrer Tracking
Referrers tell you where clicks came from—the website or app the user was on before clicking your link.
Common referrer sources:
Social media platforms (Facebook, Instagram, Twitter)
Email clients (Gmail, Outlook)
Other websites linking to your short URL
Direct traffic (no referrer, typed URL or bookmarks)
Viewing referrer data:
Go to Reports
Find the “Top Referrers” section
See which sources drive the most clicks
Use this data to:
Focus on high-performing channels
Identify unexpected traffic sources
Measure campaign effectiveness by platform
Date Range Filtering
Analyze clicks over different time periods using date range filters:
Filter | Shows |
Today | Just today’s clicks |
Yesterday | Previous day only |
Last 7 Days | Rolling week |
Last 30 Days | Rolling month |
Last 90 Days | Rolling quarter |
This Month | Current calendar month |
Last Month | Previous calendar month |
Select different ranges to:
Compare campaign periods
Identify weekly patterns
Track long-term trends
Review specific promotion windows
Individual Link Reports
Dive deep into any specific link’s performance:
Click on a link in your dashboard
View the clickanalytics chart (last 7 days)
Click “View full analytics” for detailed reports
Individual link reports include:
Click chart over your selected date range
Total clicks for the period
Top referrers for that specific link
Traffic patterns over time
Plan Requirements for Analytics
Analytics features vary by plan:
Free Plan (Starter)
Basic click count visible on links
Dashboard shows total links and active count
No detailed reports or charts
Upgrade banner on Reports page
Paid Plans
Full analytics dashboard
Interactive click charts
Date range filtering
Referrer breakdown
Individual link reports
Trend comparisons
Upgrade to a paid plan to unlock complete analytics features.
Next Steps
Access detailed Reports for deeper analysis
Set up UTM Parameters for campaign tracking
Compare plans in Plan Comparison