Understanding Analytics
Announcer tracks how visitors interact with your announcement bars so you can measure their impact. Analytics are available on the Dashboard for a quick overview and on the Analytics page for detailed breakdowns.
What Is Tracked
Views – Each time a visitor sees an announcement bar on your storefront.
Clicks – Each time a visitor clicks a link on an announcement bar.
Click Rate – Clicks divided by views, shown as a percentage.
Performance Badges
Click rate metrics include a colored badge to help you assess performance at a glance:
Good (above 2%) – Your bars are performing well.
Average (1% to 2%) – There is room for improvement.
Low (below 1%) – Consider revising your message, design, or call-to-action.
Plan Differences
Free plan – Basic analytics with aggregate view and click totals.
Paid plans – Detailed per-announcement tracking, charts, performance badges, and a full announcement performance table.
Tip: If a bar has many views but few clicks, try making the call-to-action more prominent or updating the message copy.