Plans and limits

Social Autopost has four plans: Free, Pro, Max and Ultra. Every plan includes the daily store review, your brand voice and suggestions, and the approval queue. The paid plans add more channels and posts, posting automatically, blog posts and branded images. Posting to X is on Max and Ultra. Change plan from Change plan on the Autopost page.

What each plan includes

• Free - 1 channel, 10 posts a month, up to 3 posts a week. Posts from your products, collections and photos, your learned brand voice, and every post approved by you first.
• Pro - 3 channels, 60 posts a month, up to 7 posts a week. Adds Post automatically, posts from your blog articles and the Branded image template.
• Max - 10 channels, 300 posts a month, up to 14 posts a week (twice a day), and X with up to 40 X posts a month. Everything in Pro.
• Ultra - 15 channels, 600 posts a month, up to 14 posts a week and up to 150 X posts a month, for stores that post a lot on X. Everything in Max.

How posts are counted

• One post is one proposal or one post you compose, however many channels it goes to. A caption sent to Facebook, Instagram and X counts once.
• A post counts when it is scheduled or published, in the calendar month it goes out. A post that failed to publish does not count.
• Drafts, skipped proposals and the Autopost preview never count.
• This month on the Autopost page and the top of the Queue show how many you have left.

When the month's posts are used up, you can still review and edit proposals, but Approve and scheduling wait until next month or an upgrade. In Post automatically mode, Autopost stops scheduling for the rest of the month.

X

X can be connected and posted to on Max and Ultra. On Free and Pro it shows as Available on Max. Each X post counts against the month's X posts as well as your posts: the post sent to Facebook, Instagram and X counts once toward your posts and once toward your X posts. When the X posts are used up, proposals still go to your other channels.

If you connected X before it moved to Max, it keeps posting on your current plan (up to 40 X posts a month) until you change plans. After a change, X needs Max or Ultra, and posts already scheduled to X are not sent.

Channel limit

The channel limit applies when you connect a new account, and Autopost posts to at most that many channels (the first ones you connected) if a store has more from before. Reconnecting an account you already have always works. To connect another account over the limit, disconnect one or upgrade.

Changing plans

Your Autopost choices are never deleted when you change plans. On a lower plan, choices it does not include simply stop applying: Post automatically works as Ask me first, Branded images use Photo, blog articles are not proposed and the posting frequency is capped at the plan's maximum. They come back if you upgrade again.